All New PUBLISHING UNIVERSITY: November 4-6, 2007
Pub 101
November 4th, 10 am to 4:00 pm
Track Leader: Steve Board
Session Title: The Economics of Publishing: Finance for Non-Financial Staff
This session will be a basic introduction to financial terms and reports (income statements and balance sheets), new-title strategies, and basic publishing expenses as royalties, printing, and marketing. After calculating the financial return on a proposed book, attendees will review together a sample book proforma and answer the question, “Would you publish this book?”
Speaker Bio:
2000- Present
Publishing business consultant and freelance editor in Christian markets.
Manager of the Writer's Edge Service, an acquisitions and book screening program for 90 publishers and 1000 writers annually.
1985-2000
CEO and owner, Harold Shaw Publishers, Wheaton, Illinois, now a unit of Random House/ WaterBrook.
1983-85
Director of Youth/Adult publications for David C. Cook Publishing Company, now based in Colorado Springs.
1975-83
Editor Eternity Magazine, a Christian monthly periodical published in Philadelphia.
1970-75
Editor HIS Magazine, a monthly student magazine related to InterVarsity Christian Fellowship and IVP, Downers Grove, Illinois.
Academic:
B.S., M.A., M.Div.
Married and father of two adult married children. Active in local church and mission activities. Member Academy of Christian Editors. Software consultant for local school district.
